About.com Business & Finance Marketing Marketing Tools and Help Marketing Glossary On-pack (On-pack Premium) - Definition of On-pack (On-pack Premium) ...
On-Pack Premium - a common form of consumer sales promotion in which a gift is banded to the package of another product to encourage its purchase. ...
See Premiums; Near-Pack Premium; On-Pack Premium; With-Pack Premium. In-Store Media in-house media, usually radio or TV networks, inside department or variety stores to encourage foot traffic and generate more sales; music and news, ...
On-pack (On-pack Premium) Used to promote sales of a product. Discount coupons or gifts that are attached to or accompany the product to be purchased.
a type of sales promotion in which a small gift is included inside the package of a product to encourage consumers to buy it, see premiums, near-pack premium, on-pack premium, and with-pack premium inbound inquiry ...
See also: Marketing, Customer, Service, Market, Purchase
 
|