opt-out
Definition
(1) type of program that assumes inclusion unless stated otherwise. (2) to remove oneself from an opt-out program.
Opt-Out:
A system set up so that people will continue to be contacted by the company that they signed up with until the participant chooses to terminate the relationship. At that time the respondent is able to request no further contact.
Opt-Out
Also known as unsubscribe - The act of removing oneself from a list or lists so that specified information is no longer received via email.
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Opt-Out
An individual has stated that they don't want a company to use his/her data for marketing purposes.
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Opt-out - The process of sending email to people and telling them they must ask to be taken off the list in order to stop receiving email. Opt-out is a bad marketing technique and most often associated with spammers.
Opt-out: When a subscriber requests to stop receiving promotional offers and/or information from a database they had previously opted-in to.
Opt-out - A mailing list which transmits emails to people who have not subscribed and lets them ?opt-out? from the list. Sometimes it is used to confirm that such emailing address is valid for further spamming it.
Opt-Out " To decline permission for a company to send e-mail by making a direct request to be excluded from a mailing list.
Outsourcing " Hiring someone outside a company to do work.
Opt-Out: The action a subscriber takes when they request to be removed from an email list. Based on the Federal CAN-SPAM Act, it is illegal to ignore an Opt-out request and continue to send email to persons who have opted out.
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Opt-out (or Unsubscribe)
Opt-Out is when the user chooses to no receive messages. Spamming standards require all mailing list messages to carry a link for the recipient to un-subscribe or opt-out from further messages.
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Opt-out Practice which consists in sending a commercial email to an individual without having asked him previously for his authorization, ...
Opt-out - Here people are automatically signed up to receive contact, but can opt out of receiving newsletters, calls, etc. at any time.
Organic Listings -See Natural Listings.
Opt-out: a mechanism by which an individual can specifically request to be excluded from or deleted from a telemarketing, direct mail or e-mail marketing list.
Opt-in/Opt-out: [opt] Opt-in / Opt-out refers to the mechanism used by marketers to allow users to signal their interest in receiving information from the web site owner. They are used to develop permission-based marketing programs.
Opt-out operates on a different premise. It gives consumers, at the time of the solicitation, the option to decline future offers of information from a marketer via electronic marketing, as well as direct mail or telemarketing.
The Opt-Out Opportunity
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The opt-out opportunity should not be buried in the e-mail message and must, at minimum, be website and/or e-mail enabled.
Choice/Opt-In/Opt-Out
This site allows visitors to unsubscribe so that they will not receive future messages. After unsubscribing we will discontinue sending the particular messages as soon as technically feasible.
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Opt-out Process of requesting to be removed from a email list from a business source or unsubscribing if the recipient is already on a mailing list. Pass-along An email recipient who got your message via forwarding from a subscriber.
An email marketing tool that allows the managing of email addresses (opt-ins and opt-outs) and the sending of emails.
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CAN-SPAM has many stipulations for commercial email senders including requiring them to use appropriate subject lines, provide a physical address of the sender, offer recipients the ability to opt-out of future correspondence, ...
be part of the promotion) or to "opt out" (taking action to not be part of the promotion). Marketers can be sensitive about the distinction, although many are secretly anxious about the day when email, like real-world direct mail, becomes an opt-out ...
Some view the practice of automatic 'opt-in' to a mailing list as being unethical since customers do not request it and are forced to take additional action to be removed from the list ('opt-out').
 See also: Market, Marketing, Customer, Email, Service
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