outbound telemarketing telemarketing in which a company uses trained salespeople to sell to customers by telephone, see inbound telemarketing outdoor advertising ...
See Outbound Telemarketing. Incentive Marketing the offering of gifts, rewards, premiums, etc to motivate the sales team, to get bigger or more frequent orders from dealers, or to induce customers to buy.
Outbound telemarketing is the process of telephoning potential customers from a targeted list of names (database). Inbound telemarketing is where respondents reply to a telephone number, usually as a response to a mailer or an advertisement.
Outbound telemarketing is when you place the call to a prospect or customer. Telemarketing can be done by your in-house staff or by an external telemarketing company.
See also: Marketing, Telemarket, Sales, Advertising, Rough
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