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Premium: the price paid for an option contract excluding commission transaction fees. The premium is made up of intrinsic value and time value.
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PREMIUM - Something offered for " free" or at a reduced price as an inducement to buy something else. Examples: "Buy a timeshare condo and receive a free tele vision"… "Open a checking account and get a new toaster." ...
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PremiumThe addition of a gift to an offer to induce greater response. Usually a buyer who responds may keep the premium, which raises the cost per completed sale, even if the product ordered is subsequently returned or cancelled.
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premium: Books sold at a reduced price as part of a special promotion. Premiums can thus be sold to a book seller, who in turn sells them to the book buyer (as with a line of modestly priced art books).
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Magazines typically charge a premium for advertisements that appear on Covers 2, 3 and 4. magazine editorPerson responsible for writing, assigning and editing the non- advertising content of a magazine.
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Premiums That Propel Prospects to "Order Now" - Jun 29, 2005 New Study Sizes Up the Web - Jun 29, 2005 Advancements to Help Analyze Your Data - Jun 28, 2005 The Pocket Guide to Consumer-Generated Media - Jun 28, 2005 ...
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More recently the company decided to launch a new premium camping line designed to appeal to the more adventurous outdoor enthusiast. With this goal in mind, Coleman made a dramatic departure from established category packaging cues.
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A contract binding the insurer to indemnify against losses due to specific events in exchange for premiums paid by the insured party. See also: Benefits, Bonding, Indemnify, Worker's Compensation ...
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An advertising position within a publication or within a block of tele vision ads for which the advertiser may pay a premium price. For instance, the back cover, inside back cover and inside front cover of a magazine are typically preferred positions.
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Shopping search engines allow shoppers to look for products and prices in a search environment for rapid and easy comparison. Premium placement can be purchased on some shopping search indices via “XML feeds.' Site Optimization: ...
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"The next best alternative in our industry forces the customer to specify exactly how and for how long they will use the image, engage in an extended negotiation process, pay a premium which can be upwards of tens of thousands of dollars, ...
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See also: Market, Marketing, Product, Offer, Customer
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