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Primary Data

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Primary Data Collected to address the specific issue or problem under study. These data can be gathered internally or externally though surveys, observations, experiments, and simulation.

Primary data. Data collected for a specific research need; they are customised and require specialised collection procedures.

Primary Data: This is new, original data based on the conduct of a survey or research project. Secondary data is previously collected and published data.
Primary Grocery Purchaser: A person in the household responsible for at least 50% of that household's grocery purchases.

Primary Data

information that is obtained directly from first-hand sources by means of surveys, observation or ex ... more ...

Primary data includes data gathered for the first time for a specific purpose, e.g. interviews or surveys. Secondary data, on the other hand, is already gathered and has been used for another purpose, e.g. government reports, newspaper articles and databases.

The primary data transport communications facility that links all MasterCard customers and MasterCard data processing centers into a single on-line financial network (also called a packet-switching network.) Global Payment Systems separates communications processing from financial applications to ...

Interview Study - a common technique for gathering primary data in marketing research. Respondents in an interview study complete a questionnaire delivered to them by telephone or mail or in a face-to-face interview.

In this tutorial we continue our discussion of how marketers collect research data by examining the methods used for collecting primary data.

Primary research is research used to collect data for a specific task. Types of primary data collection methods include: ...

See also: See also: Data, Consumer, Service, Services, Product

Marketing & Web  Pricing Strategy  Primary Demand

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