product mix the variety of distinct product lines and items manufactured or distributed by an organisation, see product item and product line product mix consistency ...
Product mix: the total sum of all the product items and their variants offered by an organisation.
Product mix The set of all product lines and items that a particular business offers for sale to buyers Product quality ...
Product mix strategies - Company can add new product lines, thus widening the product mix. - Company can lengthen the existing product lines to become a more full line company.
product mix The full set of products offered by an organization e.g., books, videos, storyhours, etc.
Product Audit a systematic appraisal of a firm's product mix to evaluate its strengths and weaknesses and to assess the available opportunities.
Product Mix Level - At this level responsibilities include two or more category product lines that are directed to different product categories.
In contrast, the firm's product mix describes the combination of different product lines that the firm holds.
Thus all products within a product line are related, but may vary in terms of size, color, quality etc. The product line is part of the broader product mix, which is the full suite of products offered by the company. Wikipedia Top ...
See also: Offer, Product, Market, Marketing, Customer
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