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promotional warranty a warranty designed to reduce the perceived financial or performance risk that a consumer might perceive in purchasing an expensive product, see warranty, express warranty, implied warranty, and protective warranty ...
See Warranty; Express Warranty; Promotional Warranty; Protective Warranty. Import Quota a government-imposed limit on the number, quantity or value of a product to be imported, usually to protect local industry.
See also: Market, Personality, Variable, Needs, Promotional
 
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