Return On Advertising Spend

Return on advertising spend, frequently referred to by the advertising community by the acronym of ROAS, is a term that describes the profit made by advertising.

Return On Advertising Spend (ROAS)
Return On Advertising Spend (ROAS) is a measure of the effectiveness of your PPC marketing program.

Return on Advertising Spending (ROAS): The amount of revenue generated for every dollar spent on advertising.

ROAS - Acronym for Return On Advertising Spending, the profit generated by ad campaign conversions per dollar spent on advertising expenses. Calculated by dividing advertising-driven profit by ad spending.

ROAS stands for Return On Advertising Spending and represents the dollars earned per dollars spent on the corresponding advertising. To determine ROAS, divide revenue derived from the ad source by the cost of that ad source.

ROAS: stands for ‘Return on Advertising Spending'. This is the amount of revenue generated for every dollar spent on advertising.

See also: Cost, Revenue, ROAS, Advertising, Marketing