sales-response function a measure of the likely level of sales in a given period at different levels of expenditure on any of the major marketing mix variables salesmanship ...
Sales-response function - The measurable effect of advertising on sales.
Sales-response function Refers to the effect of advertising on sales. Sans-serif type A typestyle of lettering with no serifs, or cross strokes at the end of main strokes.
See also: Cycle, Data, Discount, Values, Value
 
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