Sales leads can come from many sources including:
Prospect Initiated - Includes leads obtained when prospects initiate contact such as when they fill out a website form, enter a trade show booth or respond to an advertisement.
sales leads
telephone inquiries, letters, responses to advertising or direct mail, etc that direct a salesperson to a prospective customer
sales literature ...
Sales leads come in from trade shows, publication ads, direct mail and "white mail," or unsolicited inquiries.
see sales leads
learning
fixed behavioral changes resulting from an individual's experiences ...
"Mac" McIntosh is described by many as one of America's leading business-to-business sales and marketing consultants and an expert on the subject of sales leads.
Targeted traffic is to websites what qualified sales leads are to salespeople. These are people who deliberately visit a site through a link that determines a visitor's needs before they click.
Handed-overs
A term used by telemarketing agencies to describe when hot sales leads are passed on to the client for them to pursue.
Headline
Large text carrying the main selling message.
Get started on the road to nurturing sales leads by first understanding these terms and definitions: ...
Bird Dogs - individuals, sometimes junior salespeople, who seek out sales leads and prospects for more experienced salespeople.
You can use them to generate web site traffic, develop sales leads, generate visits to a store, promote repeat sales or additional sales to current or previous customers, or ...well, you get the idea.
Percentge of recipients who respond to your call-to-action in a given e-mail marketing campaign. It is the final measure of a email campaign's success. The conversion might be sales, sales leads, appointments or event specific user information.
For most businesses, and especially those that do not actually sell directly off their websites, the most wanted response should be to generate and capture sales leads.
 See also: Marketing, Leads, Sales, Market, Product
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