Search engine promotion

Search Engine Promotion
This is a general term that describes the services offered by most search engine marketing companies. Search engine promotion is the process of increasing rankings, traffic and brand awareness resulting on search engines.

Search Engine Promotion
Also known as Internet promotion, website marketing or website promotion, Internet promotion refers to all methods employed by a company or individual to promote a website and increase its Position and PageRank.

You want a long term search engine promotion solution, not some quick fix that will result in your site being penalised or banned.
Did they ask you about your business and target market?

SEP
Search Engine Positioning
Search Engine Promotion
Search Engine Placement ...

See also: Marketing, Submission, Directories, Promotion, PPC