selective retention the perceptual process in which people subconsciously are most apt to remember information that confirms their previously held attitudes, see selective exposure and selective distortion selective selling ...
See Selective Exposure; Selective Retention. Selective Distribution making a product available in more than one outlet, but not in as many as are willing to stock it; also referred to as Selective Selling. See Distribution Intensity.
See also: Cycle, Training, Sector, Sales meeting, Product offer
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