Social Responsibility in Marketing

Social Responsibility in Marketing
Most marketing organizations do not intentionally work in isolation from the rest of society.

Social Responsibility in Marketing
Ethical responsibilities and constraints. Businesses and people face some constraints on what can ethically be done to make money or to pursue other goals.

social responsibility in marketing
the recognition by marketers that the well-being of society and customer satisfaction are as important as profits in assessing marketing performance
social risk ...

See also: Offer, Market, Marketing, Needs, Marketer