Spot Color
Color used to empasize an area of an otherwise black-and-white print piece.
Contributed by: MarcommWise Staff
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Spot Color " Specific, individual ink color for printing as opposed to process colors, which are made by mixing up to four inks. See CMYK.
Spot Color: Single colors applied to printing when process color is not necessary (i.e., one, two and three color printing), or when process colors need to be augmented (i.e., a fluorescent pink headline or a metallic tint).
Spot color The technique of coloring for emphasis some areas of basic black-and-white advertisements, usually with a single color.
 See also: Mailing, Vision, Market, Click, Product
  
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