Teleshopping: a form of non-store retailing including shopping by telephone and shopping via computer networks. Tendering: where potential suppliers bid competitively for a contract, quoting a price to the buyer.
electronic teleshopping - On-line shopping and information retrieval service that is accessed through a personal computer. emotional appeals - Advertising messages that appeal to consumers' feelings and emotions.
Teleshopping a form of non-store or in-home retailing in which the consumer can purchase goods and services shown on television; the purchaser telephones an order, or orders with the aid of a computer, and the products are delivered to the home.
See also: Attribute, Function, Point, Tactic, Mission
 
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